We're making it even easier to make sure your captions hit the mark! We've already highlighted how to add your own business context and language settings (here) and now it's time to highlight Caption Templates!
Caption Templates are predefined structures for different types of social media captions. These structures, or templates, are designed to help you craft compelling, engaging posts that resonate with your audience and fit your unique brand style.
Types of Posts You Can Create
Each of these templates is designed with a specific goal and audience engagement strategy in mind. We've cherry-picked the most relevant writing frameworks used in these types of styles to give you the very best format and style for your caption.
How to use the Caption Templates feature in Flick - Step-by-Step
Step 1: Start by opening the caption creator (either from Flick's 'Ideas' center OR from Flick's Scheduler
Step 2: Choose your desired caption template.
Step 3: Keep your post relevant to you by enabling Brand-Info
Writing Frameworks Powering Our Templates
Our caption templates leverage proven writing frameworks to help craft compelling posts tailored to your goals. Here's an overview:
Combine frameworks like Problem-Agitate-Solve (PAS) and The Inverted Pyramid. PAS clearly defines a problem, emphasizes its negative impacts, and positions your post as a solution. The Inverted Pyramid prioritizes key information up front and adds supporting details afterward.
Harnesses strategies like AIDA (Attention, Interest, Desire, Action) and Features-Advantages-Benefits (FAB). AIDA structures an engaging narrative. FAB provides details on features, explains their advantages over competitors, and describes user benefits.
Follow listicle best practices like utilizing a catchy opening hook, organizing points clearly with bullet points, and providing concise yet informative descriptions for each item. This entertains readers while quickly delivering information.
Blend frameworks like the STAR method (Situation, Task, Action, Result) and The Narrative Approach. STAR provides structure while the Narrative Approach incorporates vivid details and connects the story to a broader meaning.
Combine Comparative Analysis to objectively compare perspectives with the Point-Evidence-Explanation (PEE) method. PEE clearly states your central opinion up front, provides factual evidence to support it, and expands on the evidence to reinforce your point.