Why Was My Post Not Tracked?

The different reasons why the performance of hashtags on a post was not tracked.

Josh Lemmon avatar
Written by Josh Lemmon
Updated over a week ago

There are a few reasons why your feed post may not have been tracked. When you see ‘Not Tracked’ in the ‘Ranked Hashtag’ column within the Content Tab of Analytics this means there has been an issue tracking your post.

When you hover over the ‘Not Tracked’ button, you’ll see a pop-up with the most likely reason the post has not been tracked.

This could be happening for one of the following reasons:

  • At the time your posts were made, you were not registered with Flick or had not linked the associated Instagram account. Our system will only track the posts of users who have posted after their account was linked.

  • It has not been long enough since your post was published for Flick to start tracking. It can take up to an hour after posting to Instagram for Flick to start tracking your post.

  • You may have an expired access token or invalid permissions. If you see ‘Lost connect’ in your Social Group, please follow the steps to refresh your account connection.

  • You have reached your tracking limit. If you are on a Solo plan, you may have reached your post tracking limit of 30 posts per month. Any posts made after this limit has been reached will not be tracked.

* Please note: If you are on the retired Solo plan the limit is 10 posts per month. If you are on the retired Growth plan, the limit is 30 posts per month.*

Story posts work in a slightly different way and although some of the reasons are the same, there are a few extra things to check to make sure Flick can track your Story posts:

  1. Your permissions may not be fully up to date. Similar to the above, you’ll need to grant the correct permissions to Flick in order for us to access Story posts. If you’ve recently refreshed your permissions, and are still not seeing your Stories. Try heading into Facebook Business Integration Settings > Flick > View and Edit and making sure everything is enabled.

Note: Due to limitations in Instagram's API, all platforms, including Flick, are currently unable to track ranking hashtags on Reels.

We plan to bring Reel insights back in the near future, without having it count towards any monthly tracking limits.

We do hope you found this article useful. If you need any further assistance, or simply have some questions, please contact your friends at Flick either by in-app live chat or email.

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